There once was a time when social media sites such as Facebook and its ground were designed to be a platform in which users could simply share their thoughts and pictures, however they have become so much more than that. Now it is possible to get updates from some of your favorite companies as well as what past customers have had to say about a particular product.
Online Shopping Is King
In recent years, online shopping has seen unprecedented growth. It would seem as though individuals simply cannot resist the urge to be able to sit at home and click on any item they desire and have it arrive within a couple of days.
With that in mind, social media has absolutely changed the way in which individuals shop, many online brands have shop now buttons embedded directly into their social media accounts. This allows users to shop without even having to leave the social platform. For many users they can simply be chatting about a specific product and see an ad for that very product and buy it within a matter of clicks. In such cases you can easily say your credit card never had a chance!
How About Those Reviews?
Have you ever ordered anything online and when you received it, it was nothing like you expected? I’m sure if you spent any time on social media you have seen some of those horror stories of what people ordered and what they got. It can be quite a mess!
Many people now use social platforms as a way to get in touch with companies leave reviews as well as check out what other people have had to say. Being able to see what other customers upset can be quite reassuring when purchasing items online.
In addition to this, users who have had positive experiences with the brand for social media will typically recommend it to other users. It is nice to see that word-of-mouth is still essential in the world of tweets.
Influencers – What About Them?
If you spend a lot of time on social media, more than likely have seen a huge influx in social media influencers, these are the people who have many followers and tend to have a specific niche. Research has shown that 60% of consumers have specific people they trust online and trust them over brands and celebrities.
When you see one of your favorite fashion or food profiles sharing thoughts and a new product, this is giving a boost of credibility to the product slightly encouraging you to give it a try.
How To Make Social Media Work For Your Business
Many businesses fear social media as a worry about getting possible bad reviews from customers. To be honest there is nothing to worry about or even panic about. You can easily turn a bad review into something good. If you happen to get a bad review on one of your social media accounts, it gives you the opportunity to respond in real time and make it right in front of hundreds if not thousands of followers. This is going to show all of your followers that you are a business that truly cares about the customer.
In addition, you can use all of your social media platforms as an incredible market research tool. As you take the time to read through customer comments, you will notice certain suggestions that pop up time and time again.. This is giving you inside knowledge about some of the most important people to your business, your customers. You can use all of these thoughts to improve your business and stay on top of your game!
It’s More Than Just Shopping
While social media has changed the way individuals shop, it has also changed the way in which we interact with companies.
Have you noticed that there was a delay in an airplane how many tweets go out at once? Social media has given customers a direct line to company, it allows customers to have instant access to questions and get the gratification that they need.
If you are not on social media yet, what are you waiting for? If you’re not sure where to begin, why not work with a social media marketing professional such as MMedia to get your strategy in place.
Now go ahead and create an incredible social media campaign!
1. China Telecom Data Centre, ChinaAccording to the World Data Centre, China Telecom Data Centre is the largest data centre in the world. Located in the Inner Mongolia Information Park, the data centre spans an area of 10.7mn sq. ft which hosts call centres, cloud computing data centres, warehouses, living quarters for staff, and offices. The facility cost more than $3bn to complete, and is hence considered the most expensive data centre on the globe. Its geographical location, Hohhot, has all the qualities needed to house the world’s largest data centre. For starters, this area receives an annual rainfall of 12in, hence is capable of producing enough hydroelectric power to ensure seamless running of the same. The climate here is favourable enough, with an average altitude of 1050 metres above sea level, and an average temperature of 6°C. The location also makes it possible for technicians here to take advantage of ‘free air cooling’ for up to 10 months in a year.
2. China Mobile Hohhot Data CentreThe second largest data centre in the world is located in Hohhot as well. This makes Hohhot home to 2 massive data centres, both in the Inner Mongolia Information Park. China Mobile Hohhot Data centre covers an area of about 7.7mn sq. ft and cost about $1.95bn to complete. The facility’s modular design allows for further expansion when needed. According to the World Data Centre, Hohhot provides enterprise services, concentrated network management, cloud computing, and research and development innovation for new technologies. This includes TD-LTE 4G networking.
3. The Citadel, NevadaAlthough it is yet to be completed, the Citadel sits on 7.2mn sq. ft of land near Reno, North of Nevada. When fully operational, the facility will consume at least 650 Megawatts of power, with all the power generated from renewable sources. The Citadel is built and owned by Switch, and considered among the most innovative data centres in the world. It has more than 260 patented innovations tied to its operation and construction. The Citadel takes advantage of Switch’s hyperloop network, hence is capable of delivering 9ms latency to San Diego and Los Angeles. According to Computer World UK, the network also helps provide 7ms connection rates to the company’s core facility.
4. Harbin Data Centre, ChinaLocated in the northernmost region of China, Harbin Data centre is considered the most massive structure in Harbin, otherwise known as the ‘Ice city’. The facility sits in 7.1 sq. ft of land and is operated and owned by China Mobile. It runs flagship operations for the company including cloud-based computing and telecommunication data. Like almost any other data centre in China, Harbin gets its power from non-renewable sources, with the facility using up to 150 megawatts of electricity.
5. The Kolos Data Centre, NorwayKolos is the largest data centre in Europe. The facility sits on 6.5mn sq. ft of land in a tiny village in Norway. The facility is considered a hyper-scalable data centre. There are plans to expand the facility to consume 1000mw of power come 2027. The facility is a US-Norwegian Company; it runs on a 100% renewable energy source. Kolos takes advantage of the abundant hydroelectric infrastructure in Norway. Since the facility relies on renewable energy sources, it records up to 60% energy saving costs, which again helps lower consumer prices even farther.
6. Dupont Fabros Technology, VirginiaThis facility spans 160 acres with the data centre taking the form of a 2.1mn sq. ft campus. The Dupont Fabros Technology is comprised of seven separate buildings in Ashburn, Virginia. It has a capacity for more than 10,500 servers and a maximum power load of 208mw. This is according to data obtained from Computer World UK. There are however plans by Digital Realty Trust to purchase the facility for the sum of $7.6bn.
What Are the Differences between Administrators, Executors, and Personal Representatives?If there is a valid Will that is in place, then the Personal Representative is called the Executor. On the other hand, if there isn’t a Will in place, then the Personal Representative is called the Administrator. A Personal Representative is essentially the individual who is responsible for dealing with the assets of a deceased individual. These assets might include both financial investments and physical property but are collectively termed as the Estate. A Personal Representative is endowed with both the legal responsibility and the authority to administer an Estate. He or she might also eventually be held accountable if there are any mistakes made.
Have You Recently Been Named as an Executor?If you’ve been requested to be someone’s Executor, then you are named as that in the Will of the deceased. In cases where there isn’t a Will, then the position of Administrator will be determined according to a rigid legal order of priority, which is commonly called the Rules of Intestacy. These Rules of Intestacy will also set out how an Estate is to be distributed.
Executor Responsibilities and Duties ExplainedIf you do get named as an Executor in someone’s Will, then it might bring with it a number of duties that are complex, hard, and time-consuming. Completing them often takes up a full calendar year. It’s essential to get everything done properly, since the Executor is held legally accountable for the administration of an Estate in a way that is simultaneously in accordance with both the law and the terms stipulated in the Will. Any Executor is personally responsible for every single thing they either fail to do or actually do, in terms of the Estate. Acting as an Executor of any Will can prove to be an intimidating role considering how much responsibility there is in terms of tax, legal, and administrative roles. The duties of an Executor will last for the entire duration of an Estate administration. They might even carry forward into an ongoing Trust.
Executor Duties Might Include:
- Heading to Court to apply for a Grant of Representation, the confirmation of acknowledged legal authority for the administration of an Estate. If this gets done by the Executor named in the Will, then this is known as Grant of Probate; if there isn’t a valid Will, then this is known as Letters of Administration.
- Identifying and then dealing with any and all valid claims standing against the Estate.
- The completion and submission of the IHT (Inheritance Tax return) and then paying any owed Inheritance Tax.
- The completion of any relevant Capital Gains or Income Tax returns before paying any owed and outstanding taxes.
Estate Administration Obligations
- The notification and correspondence with any relevant organisations so that the deceased’s assets can be transferred or cashed in order to pay the liabilities and debts of the Estate.
- Searching for any missing or unclaimed assets.
- The preparation and distribution of Estate accounts to any relevant parties.
- The correct distribution of any residue left of the Estate to its beneficiaries.
Personal Representative Obligations ExplainedIt’s possible for a personal representative to be held financially liable on an individual level for losses that results from breach of duty, even when mistakes were committed in good faith, like the following:
- Failing to pay the liabilities and debts of the deceased.
- Failing to pay any and all Capital Gains, Income, and Inheritance Taxes that are due.
- Failing to distribute the funds to individuals that have successful claims filed against the Estate.
- Failing to identify and then correctly distribute the funds to beneficiaries, which might include some not known about initially.